Online dating 2009

Believe the internet dating companies and it’s all sweetness and light, with wedding bells ringing in the distance; believe the media scare stories and it’s all lying, cheating, perverted social misfits. Fortunately, now there’s enough research to suggest what’s really going on.So, here are my 10 favourite psychological insights on internet dating.Recipients answered only 30% of men’s messages to women and 45% of women’s messages to men.

Although less physically attractive people were the most likely to choose a self-enhancing photo, overall the differences were tiny.Somewhere between one-third and three-quarters of single people with internet access have used it to try and meet someone new.But, over the years, we’ve heard conflicting stories about how successful it is.This study also looked at the impact of self-disclosure.While the results were more variable, overall people preferred relatively low-levels of self-disclosure.

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Although opposites don’t tend to attract, by its nature internet dating does encourage diverse matches.

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